Service and Branding
Air Astana operates a 2 class service, Business and Economy, on all aircraft other than its Fokker 50s, and has installed semi-flat “Sleeper Business Class” seats on its fleet of Boeing 757s and 767s. It offers hand-held personal entertainment systems (“KCTV”) in the business class of all flights longer than 3 hours. It offers hot meals and alcoholic beverages on all flights in both Business and Economy Class, other than those operated by its Fokker 50s. Its “Nomad” frequent flyer club consists of Gold, Silver and Standard membership tiers, and has a reciprocal agreement with Lufthansa’s “Miles & More” program. A new uniform for cabin and ground staff, designed by local Kazakh designers, will be introduced in May 2012 to coincide with the airline’s 10th anniversary. Moreover, following an audit conducted by Skytrax in May 2012, the airline became the first carrier from Russia /CIS /Eastern Europe to be awarded the prestigious 4-Star rating in the Skytrax World Airline Awards 2012. At the awards ceremony held at the Farnborough Air Show in 2012, the airline was also awarded “Best Airline, Central Asia and India”.
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Famous quotes containing the word service:
“We too are ashes as we watch and hear
The psalm, the sorrow, and the simple praise
Of one whose promised thoughts of other days
Were such as ours, but now wholly destroyed,
The service record of his youth wiped out,
His dream dispersed by shot, must disappear.”
—Karl Shapiro (b. 1913)