Presidential Politics
In 1976, Dole ran unsuccessfully for Vice President on a ticket headed by President Gerald Ford. Incumbent Vice President Nelson Rockefeller had withdrawn from consideration the previous fall, and Dole was chosen. Dole stated during the Vice Presidential debate with Walter Mondale, "I figured it up the other day: If we added up the killed and wounded in Democrat wars in this century, it would be about 1.6 million Americans — enough to fill the city of Detroit". The remark backfired.
Dole ran for the 1980 Republican Presidential nomination, eventually won by Ronald Reagan. Despite Dole's fame from the '76 campaign, he was viewed as a lower tier candidate, trailing not only Reagan but George Bush, Howard Baker, John Connally, and John Anderson. Dole received only 597 votes (less than 1%) in the New Hampshire primary and immediately withdrew. In March 1980, Dole urged former President Ford to jump into the race as a stop-Reagan candidate.
Dole made a more serious bid in 1988, formally announcing his candidacy in Russell, Kansas, on November 9, 1987. At the ceremony, Dole was presented with the cigar box that had been used to collect donations for his war-related medical expenses. The box contained $100,000 in campaign donations. Dole started out strong by solidly defeating then-Vice President George H.W. Bush in the Iowa caucus—Bush finished third, behind television evangelist Pat Robertson. However, Bush recovered in time to defeat Dole in the New Hampshire primary a week later. The New Hampshire contest between the two was particularly bitter although they differed little on the issues. After the returns had come in on the night of that primary, Dole appeared to lose his temper in a television interview. Dole was interviewed live in New Hampshire on NBC by Tom Brokaw, who was in the NBC studio in New York. It happened that Bush was right next to Brokaw in the studio. Brokaw asked Bush if he had anything to say to Dole. Bush responded, "No, just wish him well and meet again in the south." Dole, apparently not expecting to see Bush, when asked the same question about the Vice President said, "Yeah, stop lying about my record", largely in response to a very tough New Hampshire Bush commercial which accused Dole of "straddling" on taxes. This remark prompted some members of the media to perceive him as angry about the loss, contributing to his "hatchet man" image earned during his tenure as RNC chairman and the '76 campaign.
Despite two big wins in South Dakota and Minnesota a week after New Hampshire, Dole was not able to recover. Viewed by many as a micromanager who could not effectively oversee a presidential campaign while serving as a senator, he did not hire a full-time campaign manager, former TN Senator Bill Brock, until the fall of 1987, well after Bush's team had been in place. Despite raising almost as much money as the Bush campaign, the Dole campaign spent its money faster and was vastly outspent in the contests held after IA, NH, MN, and SD. Despite a key endorsement by Senator Strom Thurmond, one of many Republican senators who supported their leader, Dole was defeated by Bush again in South Carolina in early March. Several days later, every southern state voted for Bush in a "Super Tuesday" sweep. Another big victory in Illinois persuaded Dole to withdraw from the race.
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