Stereotype
The stereotype of a chav includes wearing branded designer sportswear. Stereotypical attire might be accompanied by some form of gold jewellery otherwise termed 'bling'.
In a case where a teenage woman was barred from her own home under the terms of an Anti-Social Behaviour Order in 2005, some British national newspapers branded her "the real-life Vicky Pollard" with the Daily Star running headlines reading "Good riddance to chav scum: real life Vicky Pollard evicted". A 2006 survey by YouGov suggested 70% of TV industry professionals believed that Vicky Pollard was an accurate reflection of white working-class youth. Also in 2006 Prince William of Wales, and his younger brother Prince Harry had dressed up as chavs resulting in headlines in The Sun naming him "Future Bling of England". The article stated "William has a great sense of humour and went to a lot of trouble thinking up what to wear".
One former Police Officer who worked at the City of London Police as a Special Constable in 2004 and later another Force as a paid full-time officer in the United Kingdom published a book in 2010 entitled Stab-Proof Scarecrows that stated chav was an abbreviation for "Council Housed and Violent"; however, this is a backronym.
The Guardian in 2011 identified issues stemming from the use of the terms "hoodies" and "chav" within the mass media which had to led age discrimination as a result of mass media created stereotypes.
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Famous quotes containing the word stereotype:
“All official institutions of language are repeating machines: school, sports, advertising, popular songs, news, all continually repeat the same structure, the same meaning, often the same words: the stereotype is a political fact, the major figure of ideology.”
—Roland Barthes (1915–1980)
“Once women begin to question the inevitability of their subordination and to reject the conventions formerly associated with it, they can no longer retreat to the safety of those conventions. The woman who rejects the stereotype of feminine weakness and dependence can no longer find much comfort in the cliché that all men are beasts. She has no choice except to believe, on the contrary, that men are human beings, and she finds it hard to forgive them when they act like animals.”
—Christopher Lasch (b. 1932)