Denso International America
Denso International America is the American subsidiary of DENSO Corporation.
In 1970, DENSO Corporation decided to expand overseas from Kariya, Japan to North America. In March 1971 DENSO Sales California, Inc. was founded in Hawthorne, California. The company was staffed with only 12 associates, four of them were Americans. The objective of DENSO Sales California was to promote their air conditioner systems to be options in Japanese-made vehicles.
In May 1975 DENSO Corporation opened a sales division, DENSO Sales, in Southfield, Michigan.
In September 1975 DENSO International America opened a service center in Cedar Falls, Iowa. This was opened due to an agricultural parts contract with John Deere including starter motors and meters.
DENSO International America employs over 17,000 people at 38 locations between North, Central, and South America. At year end, on March 31, 2008, combined sales totaled $8.3 billion for all American locations.
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