Social Generation
Social generations are cohorts of people who were born in the same date range and share similar cultural experiences. The idea of a cultural generation, in the sense that it is used today gained currency in the 19th century. Prior to that the concept "generation" had generally referred to family relationships, not broader social groupings. In 1863, French lexicographer Emile Littré had defined a generation as, "all men living more or less at the same time."
However, as the 19th century wore on, several trends promoted a new idea of generations, of a society divided into different categories of people based on age. These trends were all related to the process of modernisation, industrialisation, or westernisation, which had been changing the face of Europe since the mid-18th century. One was a change in mentality about time and social change. The increasing prevalence of enlightenment ideas encouraged the idea that society and life were changeable, and that civilization could progress. This encouraged the equation of youth with social renewal and change. Political rhetoric in the 19th century often focused on the renewing power of youth influenced by movements such as Young Italy, Young Germany, Sturm und Drang, the German Youth Movement, and other romantic movements. By the end of the 19th century European intellectuals were disposed toward thinking of the world in generational terms, and in terms of youth rebellion and emancipation.
Two important contributing factors to the change in mentality were the change in the economic structure of society. Because of the rapid social and economic change, young men particularly were less beholden to their fathers and family authority than they had been. Greater social and economic mobility allowed them to flout their authority to a much greater extent than had traditionally been possible. Additionally, the skills and wisdom of fathers were often less valuable than they had been due to technological and social change. During this time, the period of time between childhood and adulthood, usually spent at university or in military service, was also increased for many people entering white collar jobs. This category of people was very influential in spreading the ideas of youthful renewal.
Another important factor was the break-down of traditional social and regional identifications. The spread of nationalism and many of the factors that created it (a national press, linguistic homogenisation, public education, suppression of local particularities) encouraged a broader sense of belonging, beyond local affiliations. People thought of themselves increasingly as part of a society, and this encouraged identification with groups beyond the local.
Auguste Comte was the first philosopher to make a serious attempt to systematically study generations. In Cours de philosophie positive Comte suggested that social change is determined by generational change and in particular conflict between successive generations. As the members of a given generation age, their "instinct of social conservation" becomes stronger, which inevitably and necessarily brings them into conflict with the "normal attribute of youth"— innovation. Other important theorists of the 19th century were John Stuart Mill and Wilhelm Dilthey.
Karl Mannheim was a seminal figure in the study of generations. He elaborated a theory of generations in his 1923 book The Problem of Generations. He suggested that there had been a division into two primary schools of study of generations until that time: positivists, such as Comte who measured social change in fifteen to thirty year life spans, which he argued reduced history to “a chronological table.” The other school, the “romantic-historical” was represented by Dilthey and Martin Heidegger. This school emphasised the individual qualitative experience at the expense of social context.
Mannheim emphasised that the rapidity of social change in youth was crucial to the formation of generations, and that not every generation would come to see itself as distinct. In periods of rapid social change a generation would be much more likely to develop a cohesive character. He also believed that a number of distinct sub-generations could exist.
Jose Ortega y Gasset was another influential generational theorist of the 20th century.
In the 1990s William Strauss and Neil Howe developed Strauss-Howe generational theory outlining what they saw as a pattern of generations which repeated throughout American history. This theory became quite influential with the public and reignited an interest in the sociology of generations. This interest lead to the creation of an industry of generational consulting, publishing and marketing.
Critics have argued that the concept of a social generation may be over-used and that the differences between generations have been overstated in many cases. "Generational advocates William Strauss and Neil Howe (1991) admit: 'Triumphant in popular culture, the cohort generation has been confined by experts to the shadow world of unproven hypothesis.'" Problems abound with the approach from an academic point of view: difficulty of defining precisely who does and does not belong to a given generation, difficulty in studying the phenomenon using falsifiable experimentation, and the importance of other factors such as race, culture, geography, class, ethnicity and so on.
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