Latin Hip Hop - Southwest and Chicano Rap

Southwest and Chicano Rap

Latin rap (as well as its subgenre of Chicano rap) has thrived along the West Coast, Southwest and Midwestern states with little promotion due to the large Latino populations of those regions. During the '90s Southern California Chicano artists, such as Kid Frost, A.L.T., A Lighter Shade of Brown, B-Real, Psycho Realm, and Delinquent Habits received mainstream success. More recently, Texas artists such as Chingo Bling, Juan Gotti and South Park Mexican have enjoyed steady sales, and have headlined a number of successful Southwest tours. San Diego artist Lil Rob opened doors for Chicano Rap by receiving mainstream attention for his singles "Summer Nights", and "Bring Out the Freak in You". Mav of Sol Camp and MC Magic are the most successful rappers to come out to the Southwest region. Baby Bash also had a huge impact with his single "Suga Suga". Artists Sinful of Tha Mexicanz, and Kemo the Blaxican have continued to improve the popularity of Spanglish rap on the West Coast.