Portland Trail Blazers - Fan Support and "Blazermania"

Fan Support and "Blazermania"

The relationship between the team and its fans, commonly known as "Blazermania", has been well-chronicled. The Trail Blazers have long been one of the NBA's top draws, with the exception of two periods in the team's history. The team drew poorly during its first four seasons of existence, failing to average more than 10,000 spectators per game. Attendance increased in 1974, when the team drafted Bill Walton.

The phenomenon known as Blazermania started during the 1976–77 season, when the team would post its first winning record, make its first playoff appearance—and capture its only NBA title, defeating the heavily-favored Philadelphia 76ers in the NBA Finals; the team has been wildly popular in Portland since that time. That season, the team started their famous sellout streak which would continue until the team moved into the Rose Garden in 1995. The team continued to average over 19,000 spectators per game until the 2003–04 season, when attendance declined after the team continued to suffer image problems due to the "Jail Blazer" reputation it had gained, and was no longer competitive on the court. After drafting eventual Rookie of the Year and three-time All Star Brandon Roy in 2006, attendance climbed in the 2006–07 season and continued to rebound in the 2007–08 season. The final 27 home games of the 2007–2008 season were consecutive sell-outs, a streak which continued through the entire 2008–2009 season and remains unbroken thus far in the 2011–2012 season.