International Law
It is important to note that although there are systems which facilitate the filing, registration or enforcement of trademark rights in more than one jurisdiction on a regional or global basis (e.g. the Madrid and CTM systems, see further below), it is currently not possible to file and obtain a single trademark registration which will automatically apply around the world. Like any national law, trademark laws apply only in their applicable country or jurisdiction, a quality which is sometimes known as "territoriality".
Read more about this topic: Trademark
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“It seems to be a law of nature that no man, unless he has some obvious physical deformity, ever is loth to sit for his portrait.”
—Max Beerbohm (18721956)
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