Modern Yalta
Following the dissolution of the Soviet Union in 1991, Yalta has struggled economically. Many of the nouveaux riches started going to other European holiday resorts, now that they had the freedom and money to travel; conversely, the impoverishment of many ex-Soviet citizens meant that they could no longer afford to go to Yalta. The town's transport links have been significantly reduced with the end of almost all passenger traffic by sea (on conditions for 2009 sea passenger lines return to Yalta. New line Yalta - Novorossiysk (Russia) is operating in July and August. + line Yalta - Sinop (Turkey) ). The longest trolleybus line in Europe goes from the train station in Simferopol to Yalta (almost 90 km). Yalta is really overcrowded in high season (July–August) and prices for accommodation are very high. Most of the tourists here are from countries of the former Soviet Union. Foreigners (this would be approximately 7% to the total number of tourists visiting Yalta) are mostly from Europe and United States.
Yalta has a beautiful embankment along the Black Sea. People can be seen strolling there all seasons of the year, and it also serves as a place to gather and talk, to see and be seen. There are several beaches to the left and right of the embankment. The town has a movie theater, drama theater, plenty of restaurants, and an open-air market.
Two beaches in Yalta are Blue Flag beaches since May 2010, these were the first beaches (with two beaches in Yevpatoria) to be awarded a Blue Flag in a CIS memberstate.
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“Just as modern mass production requires the standardization of commodities, so the social process requires standardization of man, and this standardization is called equality.”
—Erich Fromm (1900–1980)